Katra - A classic case of burgeoning religion
Apr 09, 2024
Temple
Devi Peeth
Spiritual site
Travel has always captivated homo sapiens while religion has had sustained humanity. Nothing gets better than this when these two combine commercially. So it is not surprising to learn that the World Tourism Organization (WTO) has as always captivated homo sapiens while religion has had sustained humanity. Nothing gets better than this when these two combine commercially. So it is not surprising to learn that the World Tourism Organization (WTO) has declared that the faith-based travel industry or religion tourism is supposed to be one of the fastest-growing travel segments. According to industry pundits, the religion tourism industry worldwide is valued at something like $ 18 billion dollars.
In India, it is a fact that more than 70 % of people, who travel, do so out of devotion towards religion. So no doubt that Vaishno Devi located in the recess of majestic Trikuta hills just 50 km from Jammu is a real moneyspinner.
If reports are to be believed then the pilgrimage to Vaishno Devi generates an annual income of approximately Rs 500 crore, enough to sustain the local economy. The Yatra provides an opportunity to earn to around 27000 people. Out of this 500 crores, after commercial establishments, the hospitality sector and the transport sector accounts for the majority of this whopping money.
To stem over the acute crises many acclaimed names in the travel and hospitality sectors are coming slowly with investments at Katra. A 5-star property is already in place. Famous names in the fast-food sectors are also not shying away from pilgrim centers and opening their outlets there. Devotees are also big consumers. You can see two outlets of Café Coffee Day in Katra. They are strategically located on the way to the Bhawan.
The need of the hour is a drastic improvement in the infrastructure as well as more of basic facilities to effectively cater to the increasing number of pilgrims.
They're also good numbers of budget, as well as luxury Hotels in Katra located near the Vaishno Devi Temple, which provides all the comforts and luxuries at best price tags. The travelers can also avail Katra Tour Packages which include a stay at one of the finest hotels in Katra, a platter of meals and cab service to commute within the precincts of the region.
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